POS Marketing

Creating new shopping experiences

Business Unit: Channel Marketing

The point-of-sale used to be a very clearly defined location: a store. Nowadays, the POS is everywhere.

People make purchases wherever they are: at home with their laptops, on the train with their tablets, even in a boring meeting with their smartphones. Still, certain products they will want to experience for real at their retailer of choice. Yes, experience – the POS, in one way losing ground to the internet, is in the other way even gaining importance as the place where customers can use all their senses to – literally – get in touch with your products. The POS is becoming a showroom where brands come to life.

Losing sight of which client is doing what and when on their customer journey? Don’t worry. We can set up the best channel management strategy with you – and help you to understand the German market if you are an international brand. Once that’s clear, we accompany your customer with you to the actual POS. With creative and unique POS furniture, we make the visit at the store more fun, more interesting – in short: with more added-value – in order to drive your sales of course.

Oh, and we have some cool ideas for digitalizing your retail purchase experience as well. Turning customers into ambassadors in another surrounding than just Amazon ratings is only one of them.

Let’s have a chat about it…

Highlight cases

AR & VRDevelopmentPOS Marketing

Electrolux

Inside the dishwasher

The VR journey of a waterdrop for Electrolux

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POS Marketing

Electrolux

Heating up the POS

AEG show kitchen roll-out

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POS Marketing

AVM

Shelf space to the max

Optimizing the consumer POS experience

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DevelopmentDigital SignagePOS Marketing

Merlin Entertainments

Gotta make you skreeens

Digital signage solutions for theme parks

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POS Marketing

Microsoft

A COFFEE AND A SURFACE?

TURNING A COFFEE SHOP INTO A MICROSOFT SHOWROOM

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POS Marketing

Microsoft

Creating online retail solutions for a global tech leader

Digital shop-in-shop solutions for Microsoft

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Experiential MarketingPOS Marketing

Microsoft

INCREASING SALES POTENTIAL FOR MICROSOFT

B2B TRAININGS AND COMMUNITY BUILDING

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POS Marketing

nespresso

Let there be light in the marketing plan

Visualization of marketing OKRs

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Experiential MarketingPOS MarketingPRSocial Media

Oculus

Making virtual reality a sales reality

European product launch for Oculus Rift

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Experiential MarketingPOS Marketing

Parrot

Parrot takes off at retail

Increasing footprint in key stores

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Experiential MarketingPOS Marketing

Ring

Making store staff smart home experts

Smart store presence for Ring doorbells

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Experiential MarketingPOS Marketing

Samsung

Train for security

Samsung cybersecurity trainings

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Digital SignageExperiential MarketingPOS MarketingPRSocial Media

Turtle Beach

Reaching gamers on every level

Creating awareness at every touchpoint

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