Client: Bigben

Consumer tech on point with its PR messaging

Creating the perfect PR & social media package

Getting the word out

With ongoing PR and a tailored social media strategy, we generate media coverage and social awareness for Bigben’s growing range of consumer products.

 

Experienced in landing stories, we make sure to promote the different product categories – ranging from Nintendo Switch accessories, audio and mobile products to gaming peripherals – in the right way to the fitting audience.

Big is better

The field of consumer electronics is huge. We navigate our client through the right channels and tools to reach the perfect audience for each product. Whether it is a media alert for a new headset or a Tik Tok video featuring a unicorn Bluetooth speaker.

Nils, Dpty. Managing Director
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Educate and engage the community

Through editorial content via Facebook we keep the community informed in the rapidly evolving sector of consumer electronics.

 

Alongside constant communication we make products accessible through social media advertising and influencer marketing. For the NACON Revolution Unlimited Pro Controller we launched tailored Facebook and TrueView-Instream-ads targeting gaming and eSports enthusiasts. Additional placements with selected content creators on YouTube and Instagram further connected the NACON brand to customers.

 

Consumer tech and Tik Tok? Yes, please! For the innovative Lumin’Us products we created fun Tik Tik content together with young talents to increase brand awareness amongst GenZ.

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